Friday, July 07, 2006

Ten Laws Of Sales

Sales is about helping others. Establishing and fulfilling a need for others. Some think calling people all day long is not an honorable profession. What's not honorable is not being able to take time with your family, vacations, and treating your life like the gift it really is because we are afraid to do the work necessary.

It is the world's highest paid profession. It's fun. Sales is an art, should be natural and beautiful. It's not a debate or arguement. We lead them to a sale. Make them think it was their idea because they understand it's benefits and they choose the sale. Questions are the key to help tailor the product to them. Have the questions logically lead them somewhere you'd like. Ask questions you already know the answer to in regards to the business.

1. Sell with pride and enthusiasm. Unleash your emotions for the cause.

2. Show them how to purchase. How to sign up. Every last detail we need to walk them through. You may think they know but they don't.

3. Share the site and trainings with care. Build up the value of everything including your expert. Say invest instead of buy. Investing is more positive than buying.

4. Don't close-Assume. We need to assume people are going to want the premier deluxe, package 82, and to go to an advanced training. Then if they don't want it all no big deal.

5. Professionally answer objections. Don't get offended. Help guide them through the process. Objections are buying signs. If they weren't interested at all they wouldn't ask ?'s.

6. Tell a story about the company or product. Success stories are what we all are looking for not facts and figures. True stories. It's worked well for others.

7. Buying is an emotional decision not a logical thing. Logic backs up the decision that was made by emotions. The reasons that we give them are great to buy but won't help them by themselves. Emotions have to be there. Where are they going to be in the future?

8. Always be prepared-Never wing it. Winging it will leave us struggling. Why wing it? Work closely with our experts understanding the value of each prospect.

9. Give them a reason to act now. There has to be some level of urgency. Many people are procrastinators and lose their opportunities because of it. There needs to be a reason to invest quickly.

10. Ask for referrals. Average person has a referral base of 260 people. The difference between making a living and a fortune.

Regardless of what we think about sales we've always been selling and will continue to for the rest of our lives in all situations.

1 comment:

Anonymous said...

Yes! Fabulous stuff!!! Thank you.